I think there's several reasons for that.
The primary,
I would think,
is to engage in the dialogue
between potential partners and other colleagues in the business,
to share ideas and also understand what has worked,
what doesn't work,
what kind of issues or
challenges are we facing
and how we can solve them together.
I think that is
the most
concrete reason.
For sure, the kind of optimization aspect,
kind of the things that FlexiCharge enable.
And I think for me,
as a product manager for our energy solutions,
my area is looked as an enabler for the electrification.
So how could we enable that with batteries and
with smart solutions
to optimize that for the end customers benefit?
To be perfectly honest,
our public network,
to the best of my knowledge,
I don't think we have that big of an issue.
But then again,
we're looking at sites where we can electrify,
I mean,
deploy DC charters.
So you begin where it's a possibility and then
you look at the more complex sites later on.
And I think that's kind of where we are right now.
We've built the largest network in terms of locations.
And now how are we going to scale that further or optimize it?
And that's when the battery aspect comes in.
And one of the aspects,
I think it was Robert,
your CTO,
that mentioned,
it's not always perhaps about grid constraints.
It could be about enabling the full
capacity of the charging experience.
And I think for us,
not only growing in terms of utilization,
it's about customer experience.
And to retain the customers,
you need to have the perfect kind of user experience.
I think in everyone's mind,
when you come to a fast charger,
whether it be under 50,
200 or 400 kilowatts,
it's about,
okay,
it's going to take roughly half an hour.
I have time to buy an ice cream,
do whatever.
But then if you come back and it's not ready after 30 minutes,
and you have another 15 minutes left of charging,
that user experience has already received kind of a dent.
And
we don't want to be in that position.
So we have a strong brand.
We want to keep it that way.
What
is the right story?
I think it's
about kind of telling the right story.
If you leave the public network to decide and look at,
you know,
logistic companies and transport in general,
and their journey,
primarily in Sweden,
we have a low adoption right now of heavy duty trucks,
electrified trucks.
And for them to make the journey,
you have to tell the right story.
And I think in the beginning,
the early adopters,
they understood that,
okay,
we need to enable electrified mobility.
And there's a business aspect to that.
But now it's about the next era or the
next generation of this kind of landscape.
And I think optimization now is,
I don't know if it's a correct English term.
In Swedish, we say Hygiene Factor.
A Hygiene Factor, exactly.
So I want to charge,
but I also want to charge as cheaply as possible
with low kind of downtime or no downtime,
because my operational kind of
functions need to operate all the time.
So how do you enable that?
You can't just put down a charger.
You need to have this software solution in place.
Without a doubt, it's a necessity.
Like I said, a Hygiene Factor.
I think there won't be
for that much longer,
like only charging sites.
We need to start to look at these as energy hubs.
And I think the discussion is ongoing.
And I think that market is starting to understand that.
But then it's very fragmented in terms
of suppliers and functionalities.
And we're talking smart charging and
we're talking kind of flexibility services
and how to kind of merge that into one single solution.
I think that's kind of where we are.
And I think there will be consolidation in the future.
But for sure,
batteries,
it's not an if,
it's a when.
Absolutely.
And with the batteries,
I think in terms of what you can do with energy savings
or flexibility revenue streams,
it also enables new business cases for our CBO.
You can tweak the kilowatt hour price.
You can do so many things now to increase the user experience,
but also kind of your potential earnings.
I think the thing is that we're kind of
not at the part where it's mature enough.
Well, Robert was talking about this
kind of how do we get the data from the fleet management,
the scheduling and the route planning aspect of it.
And I think that's an area where we need to find solutions.
And it's encouraging to hear that FlexiCharge is working on that.
And yeah,
and I feel that that sentiment is
shared across like the entire spectrum,
that we need to integrate more,
we need to collaborate more,
because there won't be a singular solution
that just incorporates everything naturally.
We need others.